Delkin BLACK Dealer Testimonials
There are many memory cards to choose from to sell as a retailer. And we have tried them all, some with better success than others. One that came along recently is the BLACK card from Delkin. The big difference with this card is not just one thing, but many. First it is a fast card, one of the fastest on the market today, plus it is built strong.
It has a 48 hour guarantee, meaning that after a customer registers the card if there is ever an issue with it, Delkin will replace it within 48 hours. So this card is really made well and performs great, but what is in it for retailers like you and I? Profit! Delkin only sells this card to brick and mortar camera stores and it can only be sold in a store. No online sales. Plus, the MAP policy is strong, so no low ball pricing.
So you can only buy it in a real store, it has a high profit built in for the dealer, but how to get them out the door? If you spiff it you will lose margin, what to do?
Well, Delkin pays the spiff. Not only do the BLACK cards have a built-in high profit margin, they have not just a small spiff, BUT a really good spiff that will get the attention from anyone on yours sales staff!
So to Recap:
We sell a crap load of BLACK cards, why?
- High Profit Margin
- Delkin Pays a Great Spiff
- No Online Competition
- Great Warranty
- Fast Card
- Strong Built Card
- Easy to Deal with for Defectives (Not Many by the Way)
- Strong MAP Policy
The Delkin BLACK cards are now our number one selling cards in our store. We jumped on the band wagon early with these and have been playing sweet music all the way to the bank!
Gregg Burger
General Manager of Precision Camera
Whether you’re a large dealer or a small dealer it is always good to have a quality product with great margin and a strong MAP; that is exactly what Delkin Devices delivers in their BLACK memory cards. Delkin’s BLACK cards instill confidence in the consumer, ensuring that their images will be safe in virtually any environment. BLACK cards are not afraid of water, extreme temperatures, dust, or impact; that list alone makes me feel good knowing that my images will be protected. To make it even better, Delkin’s BLACK cards are some of the fastest cards on the market and are covered under their 48 hour replacement policy in case anything ever goes wrong with the card.
It’s a no-brainer on why your customers are going to want this card, the big question is “Why should you be selling Delkin’s BLACK memory cards?” For starters, these cards are only sold in photo retail stores (no online sales allowed) and Delkin holds a strong MAP policy so there is no erosion on the 40% margin. Plus, Delkin pays a GREAT spiff on all BLACK cards. So what Delkin has is a fast, strong, waterproof card with an amazing warranty, no online competition, high margin, strong MAP, and they pay a great spiff. So selling Delkin’s BLACK cards is a no-brainier too.
Eric Vitwar
Owner of Tuttle Cameras
We at George’s Camera couldn’t be happier in our decision to stock and support the Delkin BLACK cards. It’s refreshing to not have customer’s trying to check prices versus Best Buy or the internet. It’s a win-win; the store maintains a strong profit margin, the salesperson receives a Spiff directly from Delkin (which has turned in to a competition, sparking even more sales) and the customer gets a card that is extremely durable and reliable. We’ve tried other “high-end” cards in the past, but none flew off the shelves quite like the Delkin BLACK cards.
And it’s not just the cards themselves. Rather, it’s a strong indication of what type of company Delkin Devices is. They care enough about the specialty retail channel to invest the time and money into giving us an exclusive product and ensuring that the margins are above average. What other vendor with worldwide recognition cares about its partners to this extent?
Delkin BLACK cards give the customer the peace of mind that their cherished moments are properly protected. The cards give the store that peace of mind that we are selling a reputable, well-built product with solid margins. They also give the dealer the peace of mind that if something unfortunate should happen, we have the ability to help the customer right then and there and replace a defective card on the spot without having to wait for a manufacture to give the ok. It really is the best for all parties involved!
Steve Wiley
GM, George’s Camera & Video Exchange